On September 5, the reporter learned from shenzhen urban management bureau website that the latest “shenzhen city outdoor advertisement setting guide” has been officially implemented. “Guidance” for the LED electronic display light pollution nuisance, advertise material influence driving safety and other issues, from the perspectives of outdoor advertising lighting, set on the relevant type advertising has carried on the elaboration and clear. The reporter understands from it, not a large business district of the large LED advertising should be put out after 10 p.m., ecological tourism in eastern coast and set a large LED, projection advertising bans, etc.
The release of the “guidance” made clear limits on outdoor advertising lighting. Among them, in addition to the main business district, the general areas of large electronic display (LED) advertising, at 10 a.m. to 8 a.m. the next day should be extinguished; Main commercial and business district, such as huaqiang north business district, east gate street, commercial culture of nanshan district, shenzhen central district, etc., at 11 a.m. to 8 a.m. the next day, the large electronic display advertising should be put out.
“Guidance” has the different urban environment has the surface brightness of outdoor advertising lighting, around the observatory, nature reserve, national geological park, across the region ecological line there should be no lighting along the highway and city road and other areas, residential areas, hospitals, and other areas to the low brightness.
In addition, set up in the traffic lights, traffic signs around within 10 meters of advertising lighting, shall not adopt any flash mode and three colors: red, yellow, and green. Any advertise material shall not flashing light affect residential building or urban road use, should avoid glare on the streets of pedestrians and drivers. Near the residential area of the large LED advertising, bringing point source should be moderately lower advertise material surface brightness, is set to the static display ads as far as possible, avoid advertising video picture too flicker, jumping, also should have the function of adjusting luminance device, in order to timely and quickly adjust the display brightness advertise material.